Iris Blog
2021 Marketing Trends to Focus On
The ongoing COVID-19 pandemic has shifted how businesses operate. We’ve seen more products and services move online and many employees will continue to work remotely or in a hybrid setting for much of next year. Months of diverse customer responses to COVID-19 have...
read moreBenefits of Hiring A Marketing Agency
Looking for a marketing agency to assist you in your marketing efforts; but aren't sure what the benefits are? Look no further. We’ve put together a simple infographic highlighting some of the...
read moreBest Practices for Marketing During & Post-COVID19
In the wake of the COVID-19 pandemic, we are seeing two very opposite approached when it comes to marketing. Some companies are cutting back on marketing, while others are rising to the challenge by coming up with refreshing ways of engaging with their audience during...
read moreIris Blog – Branding Workshop: Design a Brand Identity for Your Business
In today's world, brand is king. Regardless of the size or nature of your organization, it’s important to invest in building a strong brand to define your spot in the marketplace and – more importantly – help you stand out from the crowd. And that is why IRIS...
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